Public Information & Marketing Program Manager

Minimum Qualifications
Education and/or Equivalent Experience:

• Graduation with a Bachelor’s degree from an accredited college or university with major coursework in Journalism, Marketing, Advertising, or related field plus six (6) years of work experience two (2) of which were in a lead or supervisory capacity.
• A Master’s degree may substitute for two years of the required non-supervisory experience
• Experience may substitute for the education up to the maximum of four (4) years.

Licenses or Certifications:

• None

Notes to Applicants
Who Are We?
Austin Animal Center‘s mission is to enhance the lives of pets and people by preventing animal homelessness, to help lost pets find their way home or find new homes, to provide education and resources to preserve the human-animal bond, and to administer animal-related ordinances to ensure public and animal safety, all while achieving a 95% live outcome rate for sheltered pets.

What is the Job?
The Public Information & Marketing Program Manager reports directly to the Chief Animal Services Officer and is responsible for Austin Animal Center’s marketing and communications program. Serving as a member of the leadership team, this position helps shape the Animal Services Office’s ( ASO ) public image through media relations and press releases, social media channels, graphic design, marketing campaigns, and website. This position will work with staff and volunteers across the organization to tell ASO’s complete story by identifying newsworthy stories, education opportunities, and topics of interest. This position will build and grow relationships with media and act as a spokesperson for the organization.

The ideal candidate will have a strong knowledge in nonprofit or municipal marketing, public relations, and digital communications. This individual is a self-motivated, proactive, intentional storyteller with proficiency in digital communications and a proven ability to manage cross-functional teams.

Regarding Your Application:

• Please be sure to detail on the application all previous employment that you wish to be considered as part of your qualifications.
• A detailed, complete employment application is required. It helps us to better evaluate your qualifications and will be used to determine salary if you are selected for this position. Be sure to provide job title and employment dates for all jobs you wish to be considered.
• A résumé is required, but will not substitute for a complete employment application. Incomplete applications will not be considered. Please include contact information from previous employers.

Travel:

If you are selected for this position, and meet the Driver Safety Standards in the City of Austin Driver Safety Program, you may drive when necessary to multiple locations as part of your regular job duties. Otherwise, you are responsible for getting to and from these locations.

If you are selected to interview:

• Military/Veterans must provide a copy of their DD214 at the time of initial interview to receive military/veteran interview preference.

If you are selected for hire:

• You must provide proof of education which may include your official college transcript, High School diploma, GED or equivalent degree and your professional licenses.
• A Criminal Background check ( CBI ) will be conducted.

Additional Information:

• Animal Service Office worksite locations are tobacco-free. Use of tobacco products and/or e-cigarettes is not permitted on any ASO worksite - including construction sites, parking lot, or in any personal vehicle located on the premises.

Please Note this posting may close any time after 7 days.
Pay Range
$37.63 - $47.98 per hour
Hours
Normal Business Hours: Monday -Friday; 8:00 a.m. - 5:00 p.m.
Will be required to work some evenings to attend meetings.
May be required to work weekends when needed for events or for management of shelter.
Job Close Date 10/14/2024 Type of Posting External Department Animal Services Regular/Temporary Regular Grant Funded or Pooled Position Not Applicable Category Professional Location Austin Animal Center 7201 Levander Loop 78702 Preferred Qualifications

• Experience successfully developing communications, engagement and/or marketing strategies for a public service-related organization.
• Experience serving as a media point-of-contact for an organization.
• Experience developing and managing content for multiple social media outlets.
• Knowledge and experience in applying best practices in shelter marketing.
• Experience working with engaged stakeholders.

Duties, Functions and Responsibilities
Essential duties and functions, pursuant to the Americans with Disabilities Act, may include the following. Other related duties may be assigned.

Develops corporate communications plans/strategies, policy development and implementation.
2. Reviews legislation and recommends changes.
3. Develops program budget and guidelines.
4. Develops and coordinate programs/projects.
5. Develops long-range business and marketing plans. Conducts market research.
6. Develops and implement procedures, policies and guidelines.
7. Designs, writes and edits publications for internal or external use.
8. Acts as official spokesperson for program or division (including crisis situations). Serves as liaison for department with various agencies, other city departments, city council, and other city government officials, private businesses, outside vendors, community leaders, community groups, and the general public. Serves as point of contact for city departments.
9. Conducts public education programs and presentations. Writes and follow-up on news releases.
10. Participates in bidding processes/negotiate contracts.

Responsibilities - Supervisor and/or Leadership Exercised:

• Responsible for the full range of supervisory activities including selection, training, evaluation, counseling and recommendation for dismissal.

Knowledge, Skills and Abilities
Must possess required knowledge, skills, abilities, and experience and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.


Knowledge of public information, marketing, public relations, media relations and public involvement programs.
Knowledge of the functions and organization of municipal government, to include the relationships between departments, divisions and agencies.
Knowledge of the principles associated with the role of meeting the necessary standards of customer service.
Knowledge of fiscal planning and budget preparation.
Knowledge of supervisory and managerial techniques and methods.
Skill in oral and written communication.
Skill in handling multiple tasks and prioritizing.
Skill in using computers and related software.
Skill in data analysis and problem solving.
Skill in planning and organizing.
Ability to interpret policies and guidelines. .
Ability to develop, coordinate and implement programs.
Ability to work with frequent interruptions and changes in priorities.
Ability to establish and maintain good working relationships with other City employees and the public.
Criminal Background Investigation This position has been approved for a Criminal Background Investigation. EEO/ADA
The City of Austin is committed to compliance with the Americans with Disabilities Act. If you require reasonable accommodation during the application process or have a question regarding an essential job function, please call (512) 974-3210 or Texas Relay by dialing 7-1-1.

The City of Austin will not discriminate against any applicant or employee based on race, creed, color, national origin, sex, gender identity, age, religion, veteran status, disability, or sexual orientation. In addition, the City will not discriminate in employment decisions on the basis of an individual’s AIDS , AIDS Related Complex, or HIV status; nor will the City discriminate against individuals who are perceived to be at risk of HIV infection, or who associate with individuals who are believed to be at risk.
Information For City Employees: If you are an employee within the department, are in good standing and meet both the minimum and preferred qualifications, then you will receive an initial interview.

Supplemental Questions

Required fields are indicated with an asterisk (*).
* This position requires graduation with a Bachelor's degree from an accredited college or university with major coursework in Journalism, Marketing, Advertising, or related field plus six (6) years of work experience two (2) of which were in a lead or supervisory capacity. A Master's degree may substitute for two years of the required non-supervisory experience. Experience may substitute for the education up to the maximum of four (4) years. Do you meet these qualifications?

• Yes
• No

* Please describe your experience with successfully developing communications, engagement, and/or marketing strategies for a public service-related organization.
(Open Ended Question)
* Please describe your experience as a media point-of-contact for an organization.
(Open Ended Question)
* Please describe your experience with developing and managing content for multiple social media outlets.
(Open Ended Question)
* Please describe your knowledge and experience in applying best practices in shelter marketing.
(Open Ended Question)
* Please describe your experience working with engaged stakeholders.
(Open Ended Question)
* This position requires a criminal background investigation (CBI). By selecting the following, you are acknowledging that you understand if you are selected as a top candidate for this position, you will need a successful CBI to be hired.

• I acknowledge and understand this position requires a Criminal Background Investigation.

Optional & Required Documents

Required Documents Resume Optional Documents

• 

• City of Austin

Show more