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Job Description
The Position
OPEN EXAMINATION - ONE-YEAR PROBATIONARY PERIOD
Classifications in this upper-management series perform communication functions including media relations, community engagement, community relations, and event coordination. Under general direction, this upper-management level position manages the day-to-day activities of the Community Development Department’s communication functions.
Essential functions of the job include, but are not limited to, the following:
Ensures Department services are provided with exceptional customer service and the highest level of ethical standards.
Oversees internal and external communications, ensuring its message is consistent and engaging.
Acts as the Department’s media representative and oversees the preparation of press releases.
Manages and creates materials and services for organizational needs in the areas of marketing, communications, and public relations.
Advises the internal divisions on communication and outreach strategies.
During emergencies, coordinates response with emergency services and departmental representatives and handles media inquiries.
Responsible for creating, implementing, and measuring the success of a comprehensive communications and public relations program that will enhance the City's image.
Develops, coordinates, and oversees outreach campaigns, technical assistance, and resource materials to assist departments in the marketing, communications, and positioning of their activities.
Stays informed of developments in the fields of marketing, communications, and public relations.
Meets with community groups, individual groups, and civic organizations to identify and discuss community relations issues.
Acts as a liaison to citizens, community groups, individual groups, and civic organizations in providing information and promoting a positive image of the City; responds to inquiries.
Seeks regular input from the community on the quality of City programs and services.
Maintains positive relationships with key stakeholders, including the media, residents, employees, executive team, elected officials, and the business community.
Proactively works with and maintains relationships with the media and key stakeholders to address issues.
Drives on City business as necessary.
Assumes responsibility for ensuring the duties of the position are performed in a safe, efficient manner.
Performs other related duties as assigned or as the situation requires.
Manages the efforts of the communications and public relations functions and coordinates at the strategic level with City operations.
Reviews and evaluates employees' job performance and recommends appropriate personnel action.
Assists the Community Development Director with tasks as needed.
Minimum Requirements
Experience
Six years of experience in marketing, communications, or public relations, two years of which must include experience working in a supervisory or management capacity.
Education/Training
Bachelor's Degree in Marketing, Communications, Public Relations, Journalism, English or a related field is required.
License(s) / Certification(s)
Valid Class C California driver's license is required.
Knowledge, Skills & Abilities
Knowledge of:
Associated Press style guide.
Correct English usage and journalistic styles appropriate for print and broadcast use.
Emergency Management Communication.
Methods of presenting and disseminating public information through various media, including newspapers, radio, television, website, and social media.
Principles and practices of public administration, and public and community relations.
Principles and techniques of effective social media.
Principles and techniques of establishing and maintaining good relations with news media and other public groups. Principles, techniques, and practices of journalism, and graphic design to develop and disseminate promotional materials.
Standard office procedures, and computer equipment and software applications.
Skill in:
Effectively communicating the City’s stance on programs and policies.
Effectively preparing communications in disaster and emergency situations.
Preparing illustrations, charts, graphs, and other visual aids for presentations.
Public speaking, media relations, and marketing.
Publishing professional written promotional materials; editing and proofreading with a high degree of accuracy.
Speaking before groups of people and the media.
Utilizing a variety of Microsoft Office software programs, including Outlook, Excel, and PowerPoint.
Ability to:
Provide exceptional customer service to all employees and vendors.
Assess political environment and develop appropriate communication strategies.
Coordinate and communicate timely information during emergencies and disasters.
Communicate clearly and concisely, both orally and in writing.
Compose, coordinate, and edit a variety of educational, informational, and promotional materials such as pamphlets, brochures, newsletters, and social media posts.
Develop necessary skills from on-the-job training and meet standards of performance for the classification by the end of the probationary period.
Maintain confidentiality.
Model and practice the highest standards of ethical conduct.
Organize, implement, and direct public communication activities and operations.
Read, understand, apply, and effectively communicate City rules, regulations, and procedures.
Strategize, develop, implement, and manage a comprehensive media, social media, public relations, and communications program.
Work on concurrent assignments under tight time constraints; meet publication and distribution deadlines.
Identify funding sources for large and complex planning and urban design initiatives.
Other Characteristics
Willingness to:
Work necessary hours and times to accomplish goals, objectives and required tasks in a timely manner.
Assume responsibility for maintaining a safe working environment.
Exceptional Customer Service Policy
The City of Glendale values quality customer service and takes pride in the exceptional service provided by every employee. As a part of the Glendale team, we are dedicated to delivering courteous, considerate, and personalized attention to our diverse community and to one another.
Please click on the link to read the Exceptional Customer Service Policy .
Note
An equivalent combination of experience, education and/or training may substitute for the listed minimum requirements.
Selection Process
EVALUATION OF APPLICATION: Submitted Application will be reviewed to ensure applicants meet the minimum requirements. Only the most qualifying applicants will be invited to participate in the selection process.
WRITTEN EXAM: (PASS/FAIL) To evaluate the candidate’s ability to be successful in this position. Exam will be relevant to the duties of this position. Approximately the top 12 scoring candidates who score the highest on the written exam will be invited to the further stages of the examination process.
ORAL INTERVIEW: (Weight: 100%) To evaluate the applicant's experience, education, and general background for the position.
Candidates must pass each exam with a minimum score of 70.00% in order to be placed on the eligible list.
TIME AND PLACE OF THE EXAMINATION WILL BE ANNOUNCED. Evaluations will be based on the candidate's education and experience relevant to the position. Examinations will assess evaluate the candidate's education, experience, knowledge and skills related to the job. The City of Glendale reserves the right to modify the examination components or their weighting. If changes are necessary, candidates will be informed of the specific examination components and their weight before the examination is administered. The selected candidate will undergo a background check, including Livescan fingerprinting. The City of Glendale complies with state and federal obligations to provide reasonable accommodations for applicants and employees with disabilities. Applicants with special needs are encouraged to inform the Human Resources Department at least five days before the first examination to ensure reasonable accommodations can be arranged. The provisions of this bulletin do not constitute an express or implied contract.
The City of Glendale offers a comprehensive benefit package including vacation, holiday, and sick leave as well as medical, dental, vision, life, and long-term disability insurance.
The above listed benefits apply to full-time, salaried positions only.
Closing Date/Time: 10/11/2024 11:59 PM Pacific -
ABOUT THE COMPANY
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City of Glendale
Show moreThe City of Glendale was incorporated on February 16, 1906 and spans approximately 30.6 square miles with a current population of approximately 203,054 people (US Census 2017 Population Estimates). Located minutes away from downtown Los Angeles, Pasadena, Burbank, Hollywood, and Universal City, Glendale is the fourth largest city in Los Angeles County and is surrounded by Southern California's leading commercial districts.
As one of its core functions, Glendale provides well-maintained streets and a variety of transportation services. The City's historic success at attracting employers is partially attributed to the result of its location at the center of four major freeways including
- the I-5 Golden State Freeway
- SR-2 Glendale Freeway
- ST-134 Ventura Freeway
- and the 210 Foothill Freeway
All these provide easy access for residents, workers, and customers from around the region. Glendale also offers its own bus services, the Beeline, with 13 routes connecting customers to Jet Propulsion Laboratory (JPL), the City of Burbank, and the Metrolink Stations in both Burbank and Glendale.
The Bob Hope Airport in Burbank serves the Los Angeles area including Glendale, Pasadena and the San Fernando Valley. It is the only airport in the greater Los Angeles area with a direct rail connection to downtown Los Angeles. The City of Glendale is located about 30 minutes from Los Angeles International Airport (LAX). LAX is a commerce leader and designated as a world-class airport for its convenient location, modern facilities, and superior sea/air/land connections.
Businesses and residents alike have taken advantage of Glendale's central location, reputation for safety, excellent business environment, outstanding schools, state-of-the-art healthcare facilities, and growing restaurant and entertainment options. Glendale is also one of Southern California's leading office markets featuring a wide range of properties and amenities. The City has over six million square feet of office space and is home to such recognized firms as Walt Disney Imagineering, ServiceTitan, IHOP / Applebee's, DreamWorks, LegalZoom, and Public Storage.
Glendale prides itself on the quality of services it provides to the community. It is a full-service City, which includes a water and electrical department. The City operates its own power plant capable of serving the electrical needs of the entire city, although the majority of power is currently imported from other areas for cost savings. Water comes primarily from the Metropolitan Water District, along with a small portion from local wells.
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